A website is the first impression for a potential client. This is the opportunity to tell our story and share the quality of our work. We partnered with Richter Sterling to design and develop a new website emphasizing that we are a small, custom cabinet shop with superior quality incomparable to any big box store.
The new website required a true understanding of our niche audience. Overall appearance matters; visitors would rather read sites with beautiful design. Most visits are initiated on mobile devices, therefore, we developed a site that focuses on mobile design and visual components. Pages were mapped out based on how we perceive the visitor will behave. Copy pays close attention to questions our target audience will ask.
After the new website launched, we noticed a change; clients have a better understanding of The Cabinet Maker and why we are unique. This is a great starting point for a truly custom, high quality project.